Reindeer Flotilla Dot Net

Automattic, who owns Tumblr and WordPress dot com, is selling user data to Midjourney. This is, obviously, Bad. I’ve seen a decent amount of misinformation and fearmongering going around the last two days around this, and a lot of people I know are concerned about where to go from here. I don’t have solutions, or even advice — just thoughts about what’s happening and the possibilities.

In particular… let’s talk about this post, which I saw on Tumblr earlier. Go read it if you haven’t. To summarize, it takes aim at Glaze (the anti-AI tool that a lot of artists have started using). The post makes three assertions, which I’m going to paraphrase:

• It’s built on stolen code.
• It doesn’t matter whether you use it anyway.
• So just accept that it’s gonna happen.

I’d like to offer every single bit of this a heartfelt “fuck off, all the way to the sun”.

Let’s start with the “stolen code” assertion. I won’t get into the weeds on this, but in essence, the Glaze/Nightshade team pulled some open-source code from DiffusionBee in their release last March, didn’t attribute it correctly, and didn’t release the full source code (which that particular license requires). The team definitely should have done their due diligence — but (according to the team, anyway) they fixed the issue within a few days. We’ll have to take their word on that for now, of course — the code isn’t open source. That’s not great, but that doesn’t mean they’re grifters. It means they’re trying to keep people who work on LLMs from picking apart their tactics out in the open. It sucks ass, actually, but… yeah. Sometimes that’s how software development works, from experience.

Actually, given the other two assertions, and the way the post uses inflammatory language… y’know what? No. Fuck off into the sun, twice. Because I have no patience for this shit, and you shouldn’t either.

Yes, you should watermark your art. Yes, it’s true that you never know whether your art is being scraped. And yes, a whole lot of social media sites are jumping on the “generative AI” hype train.

That doesn’t mean that you should just accept that your art is gonna be scraped, and that there’s nothing you can do about it. It doesn’t mean that Glaze and Nightshade don’t work, or aren’t worth the effort (although right now, their CPU requirements are a bit prohibitive). Every little bit counts.

Fuck nihilism! We do hope and pushing forward here, remember?

As far as what we do now, though? I don’t know. Between the Midjourney shit, KOSA, and people just generally starting to leave… I get that it feels like the end of something. But it’s not — or it doesn’t have to be. Instead of jumping over to other platforms (which are just as likely to have similar issues in several years), we should be building other spaces that aren’t on centralized platforms, where big companies don’t get to make decisions about our community for us. It’s hard. But it is possible.

All I know is that if we want a space that’s ours, where we retain control over our work and protect our people, we’ve gotta make it ourselves. Nobody’s gonna do it for us, y’know?